Sofy

When the conversation around periods had yet to begin. 

When ‘Padman’ wasn’t even a gleam in Akshay Kumar’s eyes.

When the lead market player was a shark compared to this little fish.

We dared Sofy to swim against the current. Call it out. P- e-r-i-o-d. 

The result was a digital campaign that got the brand noticed and pog-cafe.fr prednisolone brought conversation around periods out in the open. People didn’t just talk about it, viagra naturale they laughed, slam poetried and sang about it too.

Work

WORK

Disclaimer: The shared work was done during the PINK employees’ stint at ordenar viagra dreamsandadventures.com JWT & Wunderman.